Case Studies

Real automotive problems. Solved in seconds.

Four problems manufacturers actually brought us — and what Datrato did with them.

Cross-manufacturer

From data to analysis, quicker than ever

Issue

Manufacturers need to compare product complaint data against other manufacturers — quickly — to understand where to improve and which components draw the most complaints versus the fewest.

Solution

Datum makes data collection nearly instantaneous, so you move straight to analysis: compare performance across manufacturers, or contrast makes and models for a single manufacturer, in one interface. No building a collection system, database, and reporting pipeline from scratch.

Results

Built-in proportion analysis and complaint-rate analysis, with drill-down from Manufacturer to Make to Model — comparison that used to take days now takes seconds.

Air bag investigation

9,200 NHTSA queries in seconds

Issue

General Motors needed to investigate an emerging air bag complaint pattern across 922 make/model combinations and 10 model years. Done by hand, the NHTSA searches would have taken months.

Solution

Datum ran the full matrix as one search — every combination, every model year — matching the "air bag," "airbag," and "air-bag" spelling variants together and highlighting each hit in context.

Results

9,200 NHTSA queries returned keyword-highlighted reports in seconds rather than months, turning a multi-month effort into a same-session investigation.

NHTSA intelligence

Investigating the investigator

Issue

When investigating an issue, manufacturers want to find similar NHTSA investigations — current and historical. The best signal is the investigator, since the same person often handles similar issues. For years no tool surfaced that; you had to comb every closing résumé by hand.

Solution

In any investigation report, one click on the investigator's name in the Open/Close Resume field opens every investigation they've run. Open reports show what's active; closed reports show history and how manufacturers responded.

Results

Connections that were once a massive manual undertaking are now a click away — intelligence that didn't exist before Datum.

Daily monitoring

Staying alert with custom alerts

Issue

A manufacturer wanted to proactively track any new NHTSA complaints for an issue of interest, daily. But NHTSA doesn't publish new complaints daily or let you search recent filings.

Solution

Otherwise you'd build a daily pipeline yourself — download from NHTSA, store it, process it, filter for keywords, and build a reporting mechanism. Datum already does all of it.

Results

Datum sends a daily email to designated users with links to the day's detailed reports and trends, and shows graphically how complaint volume accumulates over a set period — with drill-down by period.

Stop collecting. Start analyzing.

See Datum run against your data in a 30-minute demo.